Proceeding

Business Opportunities and Barriers for Big Data in Vietnam

Author

  • Vi Dzung Ngo, Lecturer, Hanoi School of Business, Vietnam National University, Vietnam

Co-author

  • Nir Kshetri, Research Fellow, Research Institute for Economics & Business Administration, Kobe University, and Professor, Bryan School of Business and Economics, The University of North Carolina-Greensboro, USA

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Slides

Abstract

Vietnam is considered to be an emerging market with a number of high profile examples of big data (BD) application in several sectors such as healthcare, banking, marketing, logistics, and agriculture. According the KPMG (2015), 97% of business leaders in Vietnam were ready to apply BD.

In the agricultural sector, Vingroup, which is Vietnam’s biggest privately owned company, uses BD and other agricultural technologies from Israel, Japan and the Netherland in its agricultural projects. Vietnam’s FPT Telecom and Japan’s Fujitsu have reached into an agreement to deploy Fujitsu’s Akisai cloud technology to support agricultural management. Drip irrigation systems are being deployed. Trung Nguyen Corporation, which is Vietnam’s biggest domestically-owned roasting and instant coffee business, has installed Israeli drip irrigation systems. Another high-profile example is TH Milk facility, which teamed up with a group of Israeli companies led by the milking technology developer Afimilk to construct a milk facility in central Vietnam, which consists of 8,100 hectares. On the environmental front, one example of a city using the Internet of Things (IoT) to address congestion problem in transportation networks is Vietnam’s Da Nang, which is a major port city on the South China Sea coast next to Han River.

Among major challenges is BD skill deficits. Vietnamese universities’ inability to train the next generation of highly-skilled workers has been a roadblock in the development of BD-related workforce.

In light of the above observations, this session aims to analyze the current situation, trends as well as business opportunities and barriers for BD deployment in key economic sectors in Vietnam

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